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Totino’s

Website/Social/Advertising desigN

 

My most current role for this brand was to redesign their current site using a new overall brand strategy. I strategized the information hierarchy of the pages using page-view analytics and created the imagery and feel of the site from strategic messaging and findings from our strategy partner. Following the new brand strategy, I created a clean and modern site that meets all accessibility standards and allows for SEO and Site Performance optimization.

 
 
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Totino’s is the best-selling hot snacks in America and is really focused on embracing the weird. I wanted to create a clean, easy-to-use site, that allowed the brand to have fun with the content on the website, but still be able to provide appropriate information.

 
 
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Prior to working for the whole General Mills company, I worked for Totino’s as a Brand Creative. I helped with marketing strategies, content creation, social media design, advertising design, and some print and web work.

 
 

Social Media

Memes and calendar relevant content

Finals Week Preparation

Finals Week Preparation

Weird Meme Content

Weird Meme Content

It’s gonna be May (Justin Timberlake and Britney Spears)

It’s gonna be May (Justin Timberlake and Britney Spears)

Suicide Squad Premier

Suicide Squad Premier

Fake Cop Movie Poster

Fake Cop Movie Poster

Black Friday Doorbuster Ad

Black Friday Doorbuster Ad

La La Land Release

La La Land Release

National Scary Movie Day

National Scary Movie Day

The Walking Dead Season Premier

The Walking Dead Season Premier

Twin Peaks Season Premier

Twin Peaks Season Premier

 

420 Pizza Roll Delivery Campaign

Boulder and fort collins colorado

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Video Game Partnerships

Paid advertisements and in-store printed materials

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In-Store Freezer Cling

In-Store Freezer Cling

In-Store Freezer Cling

In-Store Freezer Cling